Selling Spirituality shows how spirituality today functions as a powerful commodity in the global marketplace, promising to soothe away the ills of modern life whilst functioning as a silent form of economic, cultural and political restraint.
'This book is a long-needed, highly insightful critique of the spiritual supermarket, site of the prostitution of spirituality for personal profit and corporate gain. Jeremy Carrette and Richard King have provided a powerful indictment of the corporate exploitation of 'the spiritual,' using advertising and the media to distort the ethical and philosophical teachings of the world religious traditions to buttress their control of the minds of the people they wish to dominate as their loyal consumers. Serious students and teachers of spiritual thought or practice are well-advised to cultivate their self-critical alertness and hone their critical insight with the help of this hard-edged and illuminating book.' - Robert Thurman, Columbia University, USA