Raising Capital for Your Company or Your Real Estate Acquisition?
Russell Weigel has been practicing securities law since 1990. For more than ten of these years he was an attorney for the Securities & Exchange Commission. Since 2001, he has been in private practice counseling public and private capital raisers and defending the securities industry and corporate executives from SEC and FINRA enforcement matters.
Russell Weigel opens your eyes to the risks of raising capital but shows you a path to minimize these risks.
Whether private or public, companies raising capital the wrong way and not properly planning for unforeseen events can result in substantial loss. Capital for Keeps is designed to save the entrepreneur thousands of dollars in legal fees by educating them on their options and the standards of conduct expected of them to stay away from the courthouse.
The author has started working locally in Miami, Florida with Books and Books to integrate into its business network and arrange a book-signing event. He will be promoting events to stimulate interest amongst the business community and will seek speaking opportunities at small business workshops, business incubators, and conferences, which he has done previously. He will also seek guest-speaking opportunities at college and university classes on entrepreneurship, finance, real estate, ethics, and business law. He will seek joint venture opportunities with small business communities, including those that host small business and small public company trade shows. Plans to film videos that will give viewers some basic information from the book, which will provide value to the community as well as market the book. Also seeking magazine advertising and joint venture opportunities with other business-oriented publishers to feature the book.
Social Media: Author has a website for Capital for Keeps online at www.CapitalForKeeps.com. The website features an introduction to the book, testimonials, and bonus feature content. The book is also featured on the author's law firm's social media and website at www.InvestmentAttorneys.com. His events will be updated on the firm's social media and website to reflect the event details.
Twitter Handle: RussellWeigelPA
Facebook page: https://www.facebook.com/InvestmentAttorneys
LinkedIn: https://www.linkedin.com/pub/russell-c-weigel-iii/1/1a1/541
Other social media: https://plus.google.com/+RussellWeigel
The author plans to market the book on three powerful platforms to maximize his potential audience, while creating an engaging approach with events, online, and print advertising mediums. Marketing directly to university entrepreneurship programs.
"Russell Weigel's book is valuable for capital raisers and boards of directors as they try to follow complex regulations to avoid the risk of litigation." -- Hon. Arthur Levitt, Jr., Chairman, U.S. Securities & Exchange Commission (1993-2001).
"Russell's book is a great guide for small company execs. If it doesn't both help you and scare you at the same time, you weren't paying attention." -- Jim Czirr, Executive Chairman, Galectin Therapeutics (NASDAQ: GALT).
"Russell takes a very complex subject and presents it in a very readable form. This book is a must-read for startup executives. This information is important, few write about it, and no one else presents it to the people who need it most - the business community." -- Ted Felix, CPA / Former Director AICPA Quality Control Review Division, a former vice-president and trustee of the New Jersey Society of Certified Public Accountants, and for a number of years the co-author of the Thomson Reuters loose-leaf treatise SEC Compliance: Financial Reporting and Forms.
"Nearly every business from a start up to the most seasoned companies need capital. There are many sources of money. Connecting demand with supply while staying within the rules and regulations governing raising capital is what this book is about. Many people think they are following the correct path when looking to raise capital. Visit any business meeting, real estate investment association meeting or seminar where people are teaching how to connect with money and compare what is said and taught to what is in this book and you will see the problem. When learning a new topic it is wise to listen to an absolute expert. Russell is that person and he generously shares that expertise in this book. --Steve Pohlit, CPA / Real Estate Investing and Business Coach/ StevePohlit.com
