Explains design and design thinking as something distinct that needs to be better understood - by both designers and the people with whom they need to work - in order to achieve success with different products and systems. This title covers sketching and early prototyping design methods suitable for dynamic product capabilities.
Speaking to the HCI community and other design professionals, this work is grounded in both practice and scientific research. It encourages designers to try new methods, test themselves with the exercises and projects, and see an improvement in innovative interaction design that works.