Fire Them Up! will give you the astonishing communication skills that will help you enjoy more successful and fulfilling relationships with colleagues, clients, employees, or anyone else in your personal or professional life. It is full of stories and tactics from some of the world's most influential people.

Praise for Fire Them Up! "Fire Them Up! explains how the best companies inspire their employees to live and breathe commitment to the customer. This is an engaging must-read for anyone who wants to motivate others." -Simon F. Cooper, President and COO, The Ritz-Carlton Hotel Company "Loved it! Fire Them Up! inspires and gives you the confidence and conviction to follow your own path, but also has a framework for pulling it off. It's packed with stories and insights that offer hope, belief, and conviction that you, too, can change the world." -Richard Tait, Grand Poo Bah, cofounder, and CEO, Cranium "Offers great insights and ideas to help people at any level understand how to be an inspiring leader." -Michelle Peluso, President and CEO, Travelocity "This book shares the wisdom and secrets learned and practiced by some of our generation's greatest leaders." -Mark Mastrov, founder and Chairman, 24 Hour Fitness Worldwide "If you are a manager and want to really inspire your people, this book provides just the right blueprint." -Dr. Eli Harari, founder, Chairman, and CEO, SanDisk