"A powerful story ... inspiring … a benefit to all." ~ Joe Gibbs, Owner of Joe Gibbs Racing and NFL Hall of Fame Coach Hope is not a strategy, but you need hope to build a life strategy. In UP, Bob Ravener blends business applications with real life experiences and creates a blueprint for overcoming both personal and professional challenges. UP's concrete examples and insightful principles give readers the hope and practical skills necessary to succeed. No matter your circumstances, how you respond to adversity is in your control. The difference between today and tomorrow is....YOU!